The agency-handled share of China’s RMB 1.55 trillion ad market is shrinking as local agencies collectively decline and international networks gain ground.

Despite growing its subscriber base and overall revenue, Spotify saw a slight drop in ad revenue, prompting CEO Daniel Ek to pledge faster progress on its advertising business.

The real problem with AI isn’t that it will take your job says Gurdeep Dupri, It’s that it might make you stupid and turn your agency into a collection of duds.

We live in an era of globalization and fluid national borders. Large waves of immigrants—including South Asians and Chinese to Canada, Hispanics to the US, Asians to the UK, North Africans to France ...

The Philippine's Jollibee has pipped global giants like McDonald's and KFC to become Southeast Asia’s top food brand in 2024. Dive into the insights from Campaign’s exclusive research with Milieu ...

Campaign360 has officially wrapped up for 2024! The one-of-a-kind, two-day industry event at Singapore's Marina Bay Sands' Convention Centre focused on the power of disruption and owning the future of ...

There was intense competition between Publicis' Leo Burnett and Ogilvy at the 2023 Southeast Asia AOY awards last night, with the former ultimately taking home the bulk of the metal haul.

Havas has won the competitive bid for Shell's media account, the holding group has confirmed to Campaign. WPP's GroupM, which held the account since 2005, was the incumbent here. Effective January ...

ChatGPT is being hailed as the future of digital advertising, but experts warn that it may be an overstatement at this stage. How should agencies and their clients approach ChatGPT?

See the complete winner list for the Southeast Asia region in the 2021 Campaign Asia-Pacific Agency of the Year awards.

Vattanac Brewery has unveiled its first beer brand, Krud, a local Cambodian pilsner that it says will bring "a new standard" to the busy beer market.

The lesson: don't count grandma or grandpa out when it comes to social media. Older generations are taking to our feeds and sending a clear message: they are not invisible. In fact, older social media ...