The early adopter (grandfathered) price for what’s now YouTube Premium is going away. Beginning in 2023, Google started ...

YouTube’s new brand partnership and analytics features for Shorts help advertisers connect with creators and gain better performance insights.

As retailers enter the new year, they face a critical reality: simply having a retail media network is no longer enough.

Warner Bros. Discovery's Max serves fewer ads per hour compared to other streaming platforms.

“Donald Trump wants to cut taxes for these guys,” a narrator says as images of Amazon founder Jeff Bezos and Tesla CEO Elon Musk, the second-richest and richest man in the world, respectively, appear ...

Integral Ad Science (IAS), the media measurement and optimisation platform, has announced the launch of IAS Curation with ...

A recent study by impact.com and Cube Asia and featured by the Singapore Business Review indicates that 41% of Singaporean ...

Politicians are not the only ones to have spotted the growing sway of social-media stars. Over the past five years American ...

United must pay this to allow negotiations to be finalised, with Sporting legally unable to retain their coach if the clause ...

As smartphones became an integral part of everyday life, marketing evolved to keep pace, changing how brands engage with ...

Democrats are spending about $500,000 for a last-minute push to persuade voters in battleground states to reject third-party ...

We have prepared 100 seconds of quality content for you, in which we told you why you need to link a YouTube channel with ...