Ohio State University has launched Buckeye Sports Group (BSG), a pioneering Name, Image, and Likeness (NIL) initiative that unifies the school’s two primary NIL collectives: The Foundation and ...

Third-party NIL and how it will be policed during this new era remains hazy. Ohio State, as Bjork noted during an 80-minute press conference last month, is prepared to follow the rules outlined in ...

NIL itself is going to look entirely different too as the sport now embarks on direct revenue sharing, but you can bet Ohio State will try to embrace that and be ahead of the curve as well. C ...

The Ohio State University athletic department is partnering with Advance NIL to launch a three-session NIL inclusion series to provide NIL opportunities for student-athletes of various backgrounds ...

Ohio State's 1870 Society collective is going all in with NIL fundraising before early signing day on December 20. They are hosting a "Signing Day Blitz" for the Buckeye fanbase to rally around ...

A smoldering hot debate is whether college athletes should be considered employees of their respective universities. That conversation will not go away and recently Ohio State AD Ross Bjork ...

Ohio State might not have won the recruitments of 2025 five-star offensive tackle David Sanders Jr. or five-star cornerback Na’eem Offord, both of whom drew top-dollar NIL deals, reportedly.

Ohio State Buckeyes wide receiver Jeremiah Smith has become the latest college star to pass on Nike, signing an NIL (name, image and likeness) deal with rival Adidas instead. DIFFERENT ️ ...