Brand partnerships are allowing Netflix to create cultural cut through that is helping its biggest shows become cultural ...

Netflix’s Advertising Dilemma: Will Partners Get Any More Transparency? Advertisers need to know whether they're getting their money's worth, which means sharing data — something the streaming ...

Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest in its ad-supported subscription tier. “This will enable clients to ...

Netflix bosses say their WWE partnership has been "everything they could have hoped for and more". In January, the streaming ...

The streaming giant's revenue rose 15.9% year over year to $11.08 billion, and earnings hit $7.19 per share.

At the company's upfront presentation, Amy Reinhard, Netflix's president of advertising, said the streamer reaches more 18-to-34-year-olds than any other U.S. broadcast or cable network.

It’s safe to say that WWE RAW is a big hit with Netflix. Variety has a new feature about WWE’s success so far on the ...

Netflix stock has nearly doubled over the last 12 months to levels of about $1,270 currently. The rally has been driven by a crackdown on password sharing and the expansion of its ...

Wall Street analysts chime in on the latest financial results from the global streaming giant, management commentary, and the returns of 'Wednesday' and 'Stranger Things.' ...

Netflix reports Q4 earnings on Jan. 21. A Netflix analyst previews the earnings report with key topics including advertising, original content and live sports. Market-moving news hits Benzinga Pro ...