WhatsApp's new Channel discovery tools and in-app promotions mark a shift toward monetizing messaging, with rollout in over ...

Can't wait to copy parts of a text message in Messages, but aren’t running the iOS 26 beta? Good news: you can already do that on WhatsApp.

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.

While privacy concerns have made monetizing the app a challenge, Meta is again betting on ads to address its revenue goals.

Meta Platforms has launched its first accelerator program in India, aimed at empowering next-gen game developers with AI and ...

WhatsApp to show ads in its Updates tab as Meta seeks new revenue. Personal chats remain ad-free and end-to-end encrypted.

WhatsApp announced Monday it will introduce its boldest advertising features yet, marking a significant shift for the ...

Meta has announced the introduction of advertisements to WhatsApp, ending its long-standing ad-free experience.

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

Meta-owned WhatsApp has officially announced a series of major updates to its Updates tab, which houses Channels and Status.

WhatsApp this week introduced advertising to its messaging platform, but your encrypted conversation threads in the Meta-owned app are off limits ...

Meta's new generative AI tools for its Advantage+ platform signal a deeper push into full ad automation, a vision met with ...