The University of Colorado launched The Arch, an NIL initiative that allows groups and individuals to pay Buffs athletes to promote their businesses.

Illinois football head coach Bret Bielema shared his straightforward approach to navigating the world of Name, Image, and ...

Talk about a curveball bigger than Jake Retzlaff’s abrupt departure from BYU. The post Jake Retzlaff Exit Has No Impact on ...

BYU announces several changes to its athletic senior leadership structure, including Kalani Sitake and Diljeet Taylor adding ...

The MLB draft’s reduction in rounds along with changes to college athletics will likely continue to steer more high school ...

BYU athletic officials speak about both the financial state of BYU sports and the dawn of a new era in college sports business.

AJ Dybantsa, the No. 1 player in the 2025 class, who committed to play for the BYU Cougars, is expanding his presence in the sports world, suggesting potential developments that extend beyond the ...

Fall camp is almost here, folks. We dive into the current state of the roster and rank the Sun Devils’ position groups in ...

Fanatics announced an exclusive deal with college basketball phenom AJ Dybantsa, which is reported to be worth eight figures. Here are the details.

You feel like you can skip steps when you really can't,” Duke coach Jon Scheyer said. “You have to start from ground zero ...

Three weeks after WSU announced it was cutting field events from the track and field program, AD Anne McCoy took questions about the significant changes.