College endorsements could help revive Nike's struggling stock, with strong growth potential in China and promising brand ...

Aron Baynes and Cynthia Cooper will coach 60 top basketball prospects at Basketball Without Borders Asia 2024.

Hill is well known within Nike and is close to board chair Mark Parker, a former CEO himself. Analyst Simeon Siegel of RBC ...

Nike's special Halloween collection honors Kobe Bryant with the Kobe 5 Protro X-Ray sneakers and a tee celebrating his ...

The AJ Dybantsa sweepstakes are alive and well in Chapel Hill, as the North Carolina Tar Heels are one of seven lucky ...

Never more has Barksdale showcased that skillset than with Boo Williams AAU in the vaunted Nike EYBL (Elite Youth Basketball ...

Elliott Hill started at Nike as an intern in 1988 but steadily scaled its ranks, banking on values of grit and hard work ...

After years under the Nike banner and numerous signature basketball sneakers, NBA star Kyrie Irving has switched to wearing ...

Jayson Tatum and Jaylen Brown both had their talents slighted after the Celtics’ NBA title run. How they respond could define ...

Priced at $130 at Nike.com, the Luka 3 sneakers — which were originally released in July — from Jordan Brand feature fluid ...

The NBA has transitioned through brands like Wilson, Sand Knit (Champion), and Reebok. In 2015, Nike became the NBA’s ...

Kobe Bryant’s signature line has been coming in strong since its relaunch with Nike Basketball last year. Drops like the Kobe ...