As the brand celebrates its 60th anniversary, chief brand officer Anuj Bhasin talks about the company’s strategy to win the ...

An array of local companies and brands are capitalizing on a huge moment for Buffalo and Bills fans: Josh Allen winning the ...

Once again Josh Allen and the Buffalo Bills came up just short in the AFC title game against the Kansas City Chiefs, falling by a final score of 32-29. "It's not fun. But to be the champs ...

Off the field, Josh Allen has endorsement deals with Anheuser-Busch InBev, New Era, Nike, Panini, PepsiCo, Gatorade, Frito Lay and Verizon, according to his Forbes profile and Bleacher Report.

The final offensive play of the Bills season saw quarterback Josh Allen launch a ball toward tight end Dalton Kincaid as Chiefs pass rushers bore down on him late in the fourth quarter. Allen’s pass ...

All the teams that have won the Super Bowl by year Gatorade Color Super Bowl: Odds, history and more about the traditional Gatorade bath "It's tough for sure. You know, you got to just take it one ...

Josh Allen and the Buffalo Bills will meet Patrick Mahomes and the Kansas City Chiefs in the AFC championship game once again. Allen led the Bills to a 27-25 victory over the Baltimore Ravens to a ...

Buffalo Bills quarterback Josh Allen. / Tina MacIntyre-Yee/Democrat and Chronicle / USA TODAY NETWORK via Imagn Images Allen told GQ in 2024 how honored he was to work with Jordan for Gatorade's ...

Josh Allen doesn’t just bring the heat on the field—he’s also a master of keeping things light off of it. During Wednesday’s press conference leading up to the Buffalo Bills’ AFC ...

As he gears up for his fourth playoff clash against the Kansas City Chiefs in the last five years, Buffalo Bills quarterback Josh Allen had high praise for his longtime rivals. While speaking to ...

But if Josh Allen had been a bit more overzealous in a critical goal-to-go moment against the Baltimore Ravens in the divisional round last Sunday, Buffalo would probably be sitting at home right now.

The surging popularity of the Buffalo Bills across the country is largely because of their adorable, humble and classy quarterback. Those aren’t my words. Those are the words my wife and I have ...