Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

Apple is giving more people the chance to test a software update that will implant artificial intelligence into its virtual ...

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and ...

According to reports, Apple is working to improve and polish iOS 18.1 for iPhone before the official public release next ...

Apple wants to know as little as possible about its users, but its new AI tools require the iPhone to understand them deeply.

Kurt "CyberGuy" Knutsson explores what's new with Apple's iOS 18, which has introduced big changes in design, features and overall usability.

Apple is ready to release its very own AI, “cleverly” called Apple Intelligence (AI), but many questions still remain about ...

APPLE is giving more people the chance to test a software update that will implant artificial intelligence (AI) into its ...

Apple is poised to revolutionise its virtual assistant, Siri, with the integration of advanced artificial intelligence.

Apple’s new iPhone 16 lineup features new colors, a new camera button and – perhaps most noteworthy – a new artificial intelligence system. The tech giant is set to roll out features from ...

Many preorder deals are being offered in conjunction with the iPhone 16 Plus. AT&T is offering up to $830 off with an ...