As Vogue puts it, designers and the industry can no longer ignore that a significant portion of the U.S. voted for Trump.

Melania Trump used to walk red carpets in sparkly, sheer outfits. As first lady, she embraces suits, high-fashion designers, and bold accessories.

The first lady went patriotic at her husband’s swearing-in, wearing two U.S. fashion brands, while the new Cabinet stepped into the spotlight in sharp styles and fresh colors.

As President Donald Trump arrived for Inauguration Day on Monday, Melania Trump was by his side looking as fashionable as ever.

Melania Trump leaned into a patriotic color palette for husband Donald Trump’s presidential inauguration on Monday. The former model wore a custom double-breasted navy coat by Adam Lippes and a matching boater hat by Eric Javits, both American designers, for the occasion.

Melania Trump wore a navy coat for husband Donald Trump's 2025 inauguration. The inauguration outfit reportedly was designed by Adam Lippes and the coordinating hat by Eric Javits.

As Women's Wear Daily noted, Melania Trump's outfit is a departure from tradition. She usually prefers European designs for her daily wardrobe. The fashion-focused outlet reported that Melania's personal stylist, Herve Pierre, orchestrated the outfit in collaboration with several U.S.-based designers specifically for the inauguration.

With her eyes almost entirely obscured by the rim of her wool boater-style hat, Melania Trump stood next to president-elect Donald Trump on stage at the inauguration ceremony as he pledged the oath of allegiance.

Luxury designer brands have always played a role in presidential elections, but is their involvement a moral co-sign or sartorial obligation?

The first lady's inauguration outfit, darkly beautiful yet unapproachable and severe, conveys a seemingly intentional distance.

Celebrities flooded to Aspen this weekend to stick their heads in the sand (or, in this case, snow) ahead of Donald Trump’s Inauguration. Kendall Jenner, Kylie Jenner, Hailey Bieber, and Mariah Carey all broke out their furriest coats to stay warm amidst the bitterly cold temperatures.