Brands are now embedding themselves into culture for growth. Cultural fluency differentiates brands in India. Smart brands ...

KBC's season 17 marks its 25th anniversary, maintaining its advertising appeal despite flat rates due to a challenging market ...

ShareChat & Moj in association with ETBrandEquity, return with the second edition of ‘Short Form Big Impact Leadership Summit ...

Vogue’s August issue has stirred backlash for featuring AI-generated models alongside real couture, with critics saying the ...

Tech companies face a new challenge: proving their AI isn't "woke" to sell to the U.S. government. Trump's order, aimed at ...

Walmart will soon introduce four AI super agents. These agents will assist customers, employees, suppliers, and developers.

Lotte India introduced PEPERO, a biscuit snack, to the Indian market. The company aims for revenue of Rs 2,000 crore this ...

PayPal has introduced 'PayPal World,' a platform integrating major payment systems like UPI for seamless cross-border ...

Apple: Explore how the Samsung Galaxy Z Fold 7's innovation could influence Tim Cook's strategy with the upcoming foldable ...

Apple aims to use a recent Supreme Court ruling to bolster its appeal against a court order mandating changes to its App ...

Nestle reported better-than-expected first-half organic sales growth, prompting a strategic review of its vitamins business, potentially leading to divestments. Despite a slight decrease in total ...

Alphabet reported strong second-quarter profits, exceeding expectations due to the positive impact of artificial intelligence ...