Apple CEO Tim Cook today said that Apple TV+ is driven by a commitment to storytelling and artistic excellence, rather than ...

A Today at Apple session with the makers of Apple TV+ hit "Severance" was capped by a surprise visit from Tim Cook and Brad ...

Apple heads into its annual Worldwide Developers Conference (WWDC) beginning Monday with little to no progress in artificial ...

The immense spending on Apple TV+ projects like "F1" is less about selling more iPhones to the public, and more about the art ...

For now, Tim Cook can rest easy, but the T1 shows that tech is fast becoming the next battlefield in the Trump vs Tim saga.

Trump Mobile also announced the launch of the T1 Phone, a gold-colored, made-in-America smartphone etched with an American ...

Tim Cook and Lewis Hamilton are on top of the world. Or so it seems, as the CEO of Apple and the Formula 1 racing superstar ...

Tim Cook tried. He tried really hard. Tried deftly to stay on Donald Trump’s good side, such as it is. Tried to avoid the glare of a president who’ll gut you if you dare disagree. Who’ll sic the ...

The event is set to kick off at 1 p.m. ET/10 a.m. PT with a keynote address from CEO Tim Cook. Consumers and ...

Apple CEO Tim Cook and actor Brad Pitt took the stage to promote the upcoming Apple Original Film F1 The Movie.

Tim Cook credits Steve Jobs with teaching him the invaluable skill of rapidly changing his mind when presented with new ...

In a new interview, Apple CEO Tim Cook and other execs go in-depth on why Apple TV+ exists and is just now hitting its stride.