Tennessee softball coach Karen Weekly spoke out Friday on the growing concerns around NIL recruiting. The Lady Volunteers ...

The man steps onto a raised platform, walks behind a podium and leans toward the microphone. Before him, more than 200 ...

Texas Tech is making headlines across the college sports landscape thanks to its aggressive NIL approach. The Red Raiders are all-in on leveraging NIL to bring ...

Several former women's college athletes are calling out the discrimination in the NCAA's massive NIL antitrust settlement ...

LSU 5-Star WR Commit Reported to Ink NIL Package Worth up to $1 Million originally appeared on Athlon Sports.

Before playing a college game, BYU’s AJ Dybantsa has already earned $4.1 million in NIL deals with Nike, Red Bull, and more.

Cooper Flagg reportedly earned a staggering amount of money at Duke. Who could be next in line? Here are the 10 most valuable ...

Jayden Maiava wasn't even USC's starting quarterback when the 2024 season began. But by the time the Trojans walked off the field with a Las Vegas Bowl win over Texas A&M, Maiava h ...

While Buddie is optimistic about the future of college athletics, he’s not naive. The effectiveness of this new era will come ...

College athletics is still operating in a pay-for-play model ... but only for a few more weeks. The transformative House ...

AD Ross Bjork said Ohio State will not cut any sports teams but $18 million will be shared between football, basketball and ...