Before Cooper Flagg is likely taken as the NBA draft’s No. 1 overall pick, his apparel sponsor has created a holiday.

Flagg is the top player in this year's prospects as Matt Norlander offers up his one and only mock draft for 2025

The next face of the Mavericks shined at Duke but started in Maine. Here's the story you don't know, dating all the way back to when he was 14 years old.

In the lead-up to the draft, Flagg’s longtime trainer Matt MacKenzie RG.org reporter Mark Medina about how he’s preparing Flagg for the NBA, along with a story about his athlete’s unique competitive nature.

His Name, Image, and Likeness (NIL) earnings reportedly reached staggering heights, surpassing even his projected NBA rookie salary. During an interview with Bob Costas, sports journalist Howard Bryant revealed that Flagg's NIL earnings at Duke amounted to an astonishing $28 million.

When it comes to presumptive first-overall pick Cooper Flagg, there have been no shortage of comparisons to other NBA stars, past and present. The Duke star has similarities to many elite defensive-minded players of the past.

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their basketball lineup.