Google expands AI search campaign tools to new languages, adds creative capabilities and advertiser controls to optimize ...

Google expands AI-powered ad image editing to more campaigns, enhancing creative capabilities for advertisers across its ...

SearchBot: I am trained with Search Engine Land content. Ask me anything! Product-focused, keyword-only campaigns are a common type of campaign used in Google Ads. If you sell vintage T-shirts for ...

A comprehensive guide to developing a paid search strategy that drives results at every stage of the customer journey.

Google is also testing a new "Promotions" feature for App Campaigns that can create event-driven promotions tailored for ...

Two years of experiments reveal key findings on the best-performing bid strategies, keyword match types, campaign settings and more.

Google Ads emailed advertisers using Enhanced cost-per-click (eCPC) to let them know that in March 2025, Enhanced CPC will be ...

Google Ads announced a number of new features and updates to the ad platform this morning at DMEXCO in Europe. These include ...

Kicking off the second week of an antitrust trial, Neal Mohan testified that Google did what was best for consumers and the ...

James O'Keefe snagged a Google "growth strategist" and ad salesman telling someone on a hidden camera that the online search giant is running a "psy-op" in favor of the Harris presidential campaign.

This antitrust case against Google could have serious implications for the rest of the tech industry. Here's why.

Justice Department attorneys took aim at Google’s alleged monopoly over the digital advertising market on Monday in a federal ...