CNN fact-checking reporter Daniel Dale on Tuesday exposed the latest instance of what he described as the Donald Trump ...

On Friday, we published an article about how former President Donald Trump’s campaign has made a habit of deceptively using ...

Some ad agencies are trying to move to new compensation models that focus on the scope of work they perform, not the hours it ...

Diwali narratives in campaigns are shifting from traditional themes to reflect modern values. Creative experts discuss the ...

Audio advertising boosts attention more than other formats. But how can advertisers turn up the relevancy dial?

Nicolle Pangis, a former head of the cable-ad-sales entity Ampersand, has joined Netflix as is vice president of ad sales ...

Both parties are running ads that tell voters it’s OK to break from their party. “You can vote any way you want. And no one ...

It wasn’t the economy. It wasn’t inflation, or anything else. It was how people perceive those things, which points to one ...

Consumers are wary of AI-generated ads, finding them inauthentic. Learn why blending AI with a human touch is key for retail marketing success.

The goal of Google Ads is to create successful campaigns. To do that, you need to optimize your ads and find out which ones convert best. But how do you go about it? One of the most powerful tools is ...

An ad from the DSCC and Allred, for example, features border law enforcement officers slamming Cruz for not supporting the ...

The Netherlands needs more vending machines for returning deposit cans and bottles, but many businesses are refusing to place ...