Meanwhile, Adidas also had an early advantage since LBJ loved the comfortability of the Pro Model sneaker. During this time, Goodwin admittedly thought LeBron to Reebok was a done deal.

NBA stars have partnered with shoe companies to create signature shoes for years. Here are the 10 NBA players with the most ...

Brian Windhorst recalled that every prediction Sonny Vacarro made regarding LeBron James' shoe recruitment war came true.

Liverpool and Adidas partnered together through some of the club’s most successful eras and memorable trophy lifts, first ...

One of the biggest storylines of the NBA season has been LeBron James teaming up with his oldest son, Bronny. The father-son duo have garnered a lot of attention surrounding the Los Angeles Lakers.

Liverpool have been with American sportswear giants Nike since 2020 but the Reds have confirmed a lucrative new deal ahead of ...