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NJBIZ29m
Ferrero to acquire cereal giant WK Kellogg for $3.1B
Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing portfolio.
Ferrero to buy Froot Loops maker for $3.1bn – because who doesn’t want chocolate for breakfast?
Ferrero’s $3.1bn acquisition folds Froot Loops and Frosted Flakes into its candy empire, proving breakfast and dessert are a global business.
Kellogg’s bought for $3.1B by Nutella parent company
Kellogg’s, famous for making Frosted Flakes and Froot Loops, has struck a deal to be being for $3.1 billion by the Ferrero Group, which owns Nutella and Kinder.
Nutella with your Corn Flakes? This cereal giant’s stock rallies on a $3 billion deal.
The Italian maker of Ferrero Rocher and Nutella has set its sights on WK Kellogg as the U.S. cereal maker struggles to get traction.
SupplyChainBrain5h
Italy’s Ferrero to Buy U.S. Cereal Icon Kellogg
Ferrero said the deal would expand its presence in North America and help the company move beyond its candy and snack offerings.
mlive on MSN1d
Nutella maker to buy Kellogg for $3.1B, hints at future in Battle Creek
The Kellogg cereal business, an iconic Michigan brand, is being sold to Ferrero, an Italian chocolate and sweets company.
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