YouTube advertising revenue jumped 13% year over year to $9.8 billion during Q2 2025, when services including YouTube Music ...

YouTube announced on Wednesday that it’s giving Shorts creators access to new generative AI features, including an ...

More than virality, YouTube Shorts drives lasting impact. ... How to use YouTube Shorts to drive sustained growth, engagement. Published: April 22, 2025 at 8:00 am. Read Time: 7 minutes.

Trying to stand out on YouTube without turning it into a full-time job? These five beginner-friendly strategies use smart tools and content repurposing to help you build traction and grow your ...

Live Updates Live Coverage Updates appear automatically as they are published. Revenue By Segment Heading Into Q2 1:16 pm ...

YouTube is rolling out new AI features for Shorts as it closes in on a massive $40B in annual ad revenue, but not everyone is ...

Tech giant Alphabet’s latest financial results have been published, including the last quarter’s figures for YouTube’s advertising business.

As YouTube Shorts continues to compete with TikTok, the platform is announcing new upcoming features to help creators publish engaging short-form videos. Creators will get access to an improved ...

Alphabet kicked off earnings season for social media companies with good news from YouTube: the video juggernaut’s ...

As of March 31, 2025, YouTube will add a view to your YouTube Shorts view count at the moment your shortform video begins to play. There is no view time requirement anymore for a YouTube Shorts video.

YouTube notes that it will still count view time and label that under “engaged views” in the advanced creator settings. This way, users can still see which Shorts are seeing further engagement.

YouTube is adding new features to Shorts that aim to make it easier for creators to edit short-form videos. Just in time for TikTok to potentially be banned again. Skip to main content.