So Hollywood is finally making a move to try to protect intellectual property from generative AI. Disney and Universal have together filed a lawsuit against Midjourney, the company behind one of the most popular AI image generators, over rip offs of characters and art styles from the likes of The Simpsons and Star Wars.

Disney fans are calling out the company for seemingly making new Oogie Boogie Bash posters using AI, despite currently suing an AI company. AI Oogie Boogie Bash Posters The Disneyland Resort Magic Key pages shared the Oogie Boogie Bash posters on social media to coincide with the release of this year’s Halloween event details.

Disney and Universal are the first major Hollywood studios to file copyright infringement lawsuits against AI companies, marking a pivotal moment in the ongoing fight by artists, newspapers and content makers to stop AI firms from using their work as training data.

The companies said Midjourney’s "bootlegging business model" is an attack on "the hard-working creative community that brings the magic of movies to life."

Disney and Universal's copyright lawsuit against Midjourney could set the stage for Hollywood's relationship with the new tech The post Hollywood Studios’ First Lawsuit on AI Sends a Warning to Tech Giants: ‘Piracy Is Piracy’ appeared first on TheWrap.